Pass the Triangle! We all know that today's customers (the x, millennials & z generations) are not loyal to brands. So, can the brands be generic? Check out this bold move from Doritos. They are basically saying you know how we are and what is the product. Whenever you are going to see a triangle -you will think about it... Powerful move – move – they have stripped their web site from – what was that word? tell me if you saw a triangle and started to feel hungry.

https://www.doritos.com

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