project status - 500 followers on facebook, 200 followers on telegram, and 300 daily post views on LinkedIn on my personal profile. thank you all!!!

Meet Unskippable Labs! Google's experimentation team. they run usability tests for brands on products without panels or focus groups. They run their tests only on live platforms. they create a strong connection between data & creativity.
See the link below for more information and see the 3 bullets you can take to your everyday work.

Unskippable labs approach:
https://www.thinkwithgoogle.com/advertising-channels/video/video-tests-and-experiments/

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#product #productmanagers #cx #ux #userflows #inspiration #design #playbook #customerexperience #growth

China! Your product needs to be there… It's a big market with a few dominant players. Western companies are not able to adapt to the Chinese stet of mind. Alibaba & Tencent are two giants that reshaping the game for us. Facebook, Amazon and such are taking notes and following their footsteps. And why not? Alibaba (and Tencent) is eBay combined with Google, PayPal, Groupon, WhatsApp and Amazon on steroids. They even invented holidays! Read more on those two giants…

https://richtopia.com/companies/alibaba-vs-tencent-lessons-two-prolific-chinese-companies

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#product #productmanagers #cx #ux #userflows #inspiration #design #playbook #customerexperience #growth Alibaba.com Tencent 腾讯

Source: richtopia.com

Companies today are doing something that has never been done. Companies have become more influential governments. There are no geographical boundaries in digital, and as long as there are consumers the big companies will enter every possible market. We as consumers never think of companies like Google and Amazon bigger than our governments but ... apparently, they can have a faster and more powerful impact than a single government. It's all a matter of decision.
How can they make an impact? They can use meaningful content and stand out from the noise of hollow content that floods us like that too. Then they will truly become an unparalleled force.
Here is a study that analyzes which brands with the most meaningful content will decide if they make you more noise or add value to you.

https://www.meaningful-brands.com/en

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After the last post, that shows how content makes brands look like influential brands. I thought about showing how you can produce meaningful content. Storytelling. That's why I found a very nice move that the KLM airline made. Through it, I will show to you the 5 practical steps to create meaningful content for customers.

https://www.iflymagazine.com/en/magazines/september-2019/klm-centennial

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#product #productmanagers #cx #ux #userflows #inspiration #design #playbook #customerexperience #growth Air France–KLM

Please start paying attention to your partners on the journey!

Collaboration is nice but why we are really doing it? I heard a ted talk about the difference between getting attention and giving attention. It makes me think about the way we work, about the fact that product & designers need to know how to code (on a basic level). how designers & developers need to know how to write specifications like the product. the developers & the product need to know how to design and create beautiful wireframes.

Each year we're getting closer as teams. I think I wrote it here in the past in the near future we will be full-stack products/designers/developers. We will create new rolls. it's better for the product but even better for our creativity. I hope you'll get inspired by this ted talk as I was.

https://www.ted.com/talks/joseph_gordon_levitt_how_craving_attention_makes_you_less_creative

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#product #productmanagers #cx #ux #userflows #inspiration #design #playbook #customerexperience #growth Joseph Gordon-Levitt

Source: TED