The corporatization of the artisan space refers to big companies taking over traditional craft sectors that were once run by local artisans and communities. For example, a weaver who once made and sold handloom sarees in their village market now works under a corporate brand that controls the design, pricing, and sales, while the artisan earns only a small wage. Sociologically, this shows Karl Marx's theory of alienation, where workers lose control over their work and become disconnected from the product of their labor. It also reflects Max Weber’s concept of rationalization, where traditional, value-based practices are replaced by efficiency and profit-driven methods. While corporatization can bring market access and higher demand, it often erodes the artisan's independence, undervalues traditional knowledge, and turns cultural heritage into a commodity controlled by profit-seeking entities.

https://www.sociologygroup.com/irawati-karve-anthropologist/

By Shilpa

In India, religion did not spread by conquest alone - it flowed through geography, trade, ecology, and culture, adapting to the terrain and needs of each region.

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Humans create stories, temples, paintings, scripts to remember their past.

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